ContentsRunning Paid Ads: What Works in the PhilippinesIntroduction1. The Digital Advertising Landscape in the Philippines1.1 Key Stats (2025)1.2 Popular Types of Paid Ads2. Platform-by-Platform Breakdown2.1 Facebook & Instagram (Meta Ads)2.2 Google Ads (Search & Display)2.3 YouTube Ads2.4 TikTok Ads3. Audience Targeting That Works3.1 Demographic Segments3.2 Location-Based Targeting4. Creative Best Practices for Filipino Audiences4.1 Language Matters4.2 … Continue reading Running Paid Ads: What Works in the Philippines